When I first spoke to Gopi Kallayil, I was intrigued at the opportunity to see what kind of person driving the branding strategy for one of the most recognizable brands in the world would be.
You see, Gopi, with all his credentials (and Ivy League MBA in addition to his first one, startup advisor to several VC backed businesses, Chief of branding for Google) is one of the most humble people you’ll ever meet. With the stacked portfolio of success he has, he definitely could afford to be more cocky, but that’s just not his deal.
Gopi has, instead, decided to focus on harnessing his inner technology. And now, he’s written a book to help you figure out “how to reset your connection and live a conscious life.”
Don’t worry, there’s plenty of influence creating strategy in this episode. Whether it’s through listening to his story and the object lessons on powerful branding he shares, or his approach to life altogether, you’re destined to come away with absolute gems of wisdom.
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In this episode you’ll learn:
- What is the one underlying principle that guides Gopi when building a brand.
- The three steps to authentic authority status, based on Gopi’s career path as an authority on branding and marketing.
- How to create a powerful “business plan” for your life, in as little as 5 words.
The Internet to the Inner-Net: Gopi Kalliyall’s new book on how to reset your connection and live a conscious life.
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